- Brand Sprint
- UX Design
Build an app from scratch that would teach users how to use the AI magic of Genee.
Create a super-intuitive User Experience that encouraged users to leverage the AI power of the app.
Harness the complicated back-end AI engine into an easy-to-use consumer app through an extensive process of simplifying everything. To users, it works like a snap!
The app was a hit, with usage increasing by 40%. The Genee team was then able to further optimize the AI because of the higher usage rates before being acquired by Microsoft!
We’ve enjoyed working with Toi and would not hesitate to recommend you to anyone else. Thanks guys. Couldn't have done it [acquisition by Microsoft] without your help!
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Design Sprint Training @ General Assembly LA: Day 2 - Solutions and Storyboards
Design Sprint Training @ General Assembly LA: Day 3/4 - Designing & Testing
Design Sprint Training @ General Assembly SF: Day 3/4 - Designing & Testing